Prime Day Without the Panic

Prime Day is designed to speed up decisions. The smarter move is deciding slowly, before it starts. Choose products you already want and define what would make each one worth buying.

A shortlist beats a flood of badges

Split it into “need” and “nice to have.” Check the exact model, size, seller and return terms. A bright label cannot make the wrong variant a good purchase.

Let the owl stay awake

WhoOwl is completely free. Paste a link and set an alert; the Chrome extension makes it easier still. A floating 🦉 button appears on Amazon product pages, and one click adds the item. No tab-refresh marathon required.

Related: spot fake discounts and understand price changes.